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Market Readiness Assistance (MRA) Grant

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The Market Readiness Assistance (MRA) Grant offers a significant opportunity for Singapore SMEs to explore and enter new international markets, expanding their global presence.

Partnering with NCODE Consultant can greatly enhance your chances of securing the grant by ensuring that all application requirements are met and the process is handled with precision, unlocking valuable opportunities for growth.

MRA Grant Activities

MRA supports companies in their overseas expansion by covering up to 50% of costs for activities across 3 pillars (capped at S$100,000 per new market)

Overseas Market Promotion

Capped at S$20,000

Overseas Marketing & PR

  • Conduct a marketing/PR campaign to promote products and services. e.g. pop-up stores, social media presence, online/ offline media coverage.

Overseas Physical & Virtual Trade Fair

  • Participate in overseas trade fairs. e.g. booth rental and design, marketing and promotional materials, and marketing collaterals.

Overseas Business Development

Capped at S$50,000

Identification of Potential Overseas Partners

  • Identify franchises, distributors, JV partners, logistic partners, etc.

In-market Business Development

  • Engage business development services overseas.

Overseas Marketing Presence

  • Deploy an employee overseas to conduct business development.

Overseas Market Set-up

Capped at S$30,000

Market Entry

  • Apply for overseas incorporation, IP protection, trade credit insurance, etc.

FTA & Trade Compliance Consultancy

  • Seek consultancy services on Free Trade Agreements and trade compliances.

Eligibility Criteria

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  • Business entity is registered and operating in Singapore
  • At least 30% local equity held directly or indirectly by Singaporean(s) and/or Singapore PR(s), determined by the ultimate individual ownership
  • New to target overseas market. The company’s annual sales in the target market must not have exceeded S$100,000 in any of the preceding three years
  • Group Annual Sales Turnover not exceeding S$100 million OR a Group employment size not exceeding 200 employees

MRA Grant Application Process

MRA Grant Process

Our Services

With extensive experience assisting Singapore companies in expanding internationally, we understand that navigating the MRA Grant process can be complex and demanding. To support your objectives, we offer two additional services designed to streamline the application process: Business Matching, which connects you with overseas partners, and Market Set-up, tailored for those planning to establish operations abroad. These services ensure a smoother and more efficient path to securing the MRA Grant and achieving your international growth goals.

Business Matching

software development / software developer specialist

Business Matching is a specialized service we offer at NCODE Consultant, designed to help companies identify and connect with suitable business partners in international markets. This service is invaluable for businesses looking to expand overseas by forming strategic alliances, joint ventures, or distribution partnerships.

What Business Matching Entails:

  • Partner Identification: We conduct in-depth research to identify potential business partners in your target market, ensuring that they align with your business goals, industry, and operational needs.
  • Due Diligence: We perform a thorough vetting process to assess the credibility, reliability, and potential of each partner, helping you avoid costly missteps.
  • Facilitated Introductions: Once suitable partners are identified, we arrange introductions and facilitate communication, ensuring a seamless initial engagement.
  • Negotiation Support: We offer assistance throughout the negotiation process, helping you establish favorable terms that protect your interests and foster long-term success.

Benefits of Business Matching with NCODE Consultant

Extensive Network:
Leveraging our vast network of industry contacts and market insights, we can identify the right partners faster and more accurately.

Tailored Matches:
We ensure that every partner we recommend meets your specific criteria, reducing the time and effort involved in finding qualified partners.

Cultural and Market Expertise:
Our team has in-depth knowledge of various international markets and cultural nuances, helping you navigate any potential challenges in cross-border collaborations.

Increased Success Rate:
With our guidance, you significantly increase the chances of forming valuable partnerships that can accelerate your entry into new markets and maximize your return on investment.

Market Set-up

software development / software developer specialist

Market Set-up is a comprehensive service offered by NCODE Consultant to assist businesses in establishing a strong presence in foreign markets. Whether you’re looking to incorporate a subsidiary, set up a branch office, or create a local entity, we provide expert guidance and support through every step of the process, ensuring compliance with local regulations and minimizing operational risks.

What Market Set-up Entails:

  • Company Incorporation: We handle the process of registering your business entity in the target country, ensuring compliance with local laws and regulations.
  • Legal and Regulatory Compliance: Our team ensures that your business meets all necessary legal requirements, including licenses, permits, tax registrations, and employment laws.
  • Local Office and Staffing Solutions: We assist in finding suitable office spaces and provide recruitment support for building your local team, from key management roles to operational staff.
  • Banking and Financial Set-up: We facilitate the opening of corporate bank accounts, ensuring smooth transactions, and provide support for setting up accounting systems that align with local financial regulations.
  • Tax and Financial Advisory: We provide strategic tax planning and financial advisory services to help optimize your tax position and ensure financial compliance in the new market.
    Cultural and Market Orientation: We offer market insights and cultural training to help your team understand the local business environment, making it easier to adapt and operate efficiently.

Benefits of Market Set-up with NCODE Consultant

End-to-End Support:
From the initial planning phase to the successful launch of your operations, we provide a fully integrated solution that covers every aspect of market entry.

Expert Knowledge:
With years of experience and a deep understanding of international markets, we help you navigate complex regulatory environments and avoid common pitfalls.

Streamlined Process:
We simplify the often complicated and time-consuming set-up procedures, enabling you to focus on core business activities while we manage the administrative and legal details.

Minimized Risk:
By ensuring full legal compliance and mitigating operational risks, we help you avoid costly delays, fines, or legal issues that could hinder your market entry.

Local Market Expertise:
Our team has extensive knowledge of local business practices and market dynamics, giving you the insights you need to make informed decisions and succeed in a competitive environment.

Customized Solutions:
Every market and business is different, which is why we tailor our services to your specific needs, ensuring a smooth and effective set-up that supports your long-term goals.

Why Choose NCODE Consultant for MRA?

With extensive experience in navigating the MRA and Singapore Grants landscape, NCODE Consultant is uniquely positioned to assist companies in leveraging these programs effectively. Our expertise ensures that your business not only secures the funding but also maximizes the benefits of these initiatives, propelling your workforce to meet evolving industry demands.

End-to-End Guidance

From eligibility assessment to application submission, our team will be by your side, ensuring a seamless process.

Customized Training Pathways

We help design training paths that align with your business stage and goals.

Administrative Support

We handle the intricate administrative requirements, working closely with your point of contact to streamline your MRA journey.

Certifications & Awards

NCODE Consultant values excellence. Our team consists of experienced software engineers with many certifications. We are also a proud recipient of the SME 500 Singapore Awards in 2021 - 2022, 2022 - 2023, and the SME 500 Singapore Award Winner in 2024. 

We Put Your Business Ahead Of The Curve

Are you looking for software developers in Singapore to develop products for you? We understand that every organization and industry has its unique needs and challenges, which is why we offer a full range of services to reach your business goals. Even within your organization, your team and staff will have vastly different needs when it comes to software solutions to support your mission. NCODE Consultant is one of the trusted web development and app development companies for SMEs, corporations, and government projects for over 3 decades.

As one of the top software development companies in Singapore, our expertise extends to delivering innovative and powerful solutions ranging from IT consultancy, project management, cloud systems, to software design, support, maintenance, and development projects tailored to meet the unique needs of our clients. We take pride in being one of the leading custom software development companies, specializing in transforming business processes and ideas into robust, scalable, secure and efficient digital products. Our dedicated team of top software developers excel in mobile app development, application development, and web development, offering a comprehensive suite of custom software solutions. From conceptualization to execution, we prioritize excellence in UI design and seamlessly integrate big data capabilities into our development services. As a trusted partner and software development company, we are committed to providing top-notch software development services, ensuring that our clients stay at the forefront of digital innovation. Speak to our software experts or call us at (+65) 6282 6578 on how we can develop solutions with your specific needs in mind. Get in touch with us also on Whatsapp.

Get Started

Ready to cross border and expand your market footprint?

With NCODE Consultant’s expertise, your company is poised to harness the full potential of the MRA. Enter new international markets and expand your presence with confidence.

For more details and to explore the best MRA pathway for your business, contact us now and let us be your trusted partner in crossing border. Your success in securing the grant and implementing the programme is our top priority.