Interview with NCODE Consultant's COO, Ian Wu

Welcome to our interview series where we delve into the inner workings of our 30 year-old company with Ian Wu, the COO of NCODE Consultant. Ian plays a pivotal role in steering the company toward innovation and excellence in the software development and IT consultancy space. He talks trends, industry, and what the future holds.

How did you decide to work for NCODE Consultant and in the technology sector?

I have always been in the Technology Sector since the start of my career in 2010. I joined NCODE in 2014 as a Marketing Manager. Since then, I have never looked back and today I assume the role of COO for NCODE.

How has NCODE Consultant grown and changed since it was established?

Since its inception, NCODE started from ground up and has grown organically into an EPU S6 ($3,000,000) company. This shows the company’s ability to impress clients, grow and compete in the market.

Can you describe the types of clients or industries that NCODE Consultant serves?

The bulk of NCODE’s business currently comes from the Government / Government Linked sector from Government Ministries, Statutory Boards, Associations, and Government-linked companies. NCODE also serves a small amount of private sector SMEs, this is something that we wish to grow more into in the future.

How do you work with clients from start to finish?

We are a boutique IT consultancy that focuses on quality and impressing our clients. Therefore, our C-Suite management are personally involved in many projects, especially at the beginning to ensure stability and knowledge retention. Our C-Suite will personally take part in pre-sales client engagement, onboard new projects, and personally oversee new projects until they are stabilised, before handing them over to our project management team. This ensures that knowledge of all projects reside with key members of NCODE, ensuring that client and project knowledge retention.

What sets NCODE apart from competitors?

Besides our C-Suite personal involvement in projects, we also keep our company structure lean. This reduces our overheads and allows us to keep our prices competitive. At the same time, we do not over-stretch ourselves by onboarding too many clients, and prefer to take on a few projects at a time to give them due attention. This allows us to ensure that we are able to continue to impress clients. Rather than growing aggressively, NCODE will continue to be a boutique IT consultancy for a long time to come.

Can you share a recent project that highlights NCODE Consultant’s expertise?

In recent years, one of our in-house developed Solutions, our B2P (Budget 2 Procurement) solution, has been well received in the market. It is a system that helps companies to digitalise their Budgeting, Procurement and Payment processes, and is more popular among companies that have more than 50 – 100 staff count. Companies at this size will begin to find ways to ensure that their Procurement policies are compliant and frugal.

How does NCODE Consultant approach problem-solving when faced with a challenging project?

Because of our lean structure, we take a collaborative and supportive approach with our team to face problems together. If the team is not able to resolve a certain issue, they are free to approach our C-Suite for guidance and advice. If required, our C-Suite will also provide the necessary client assurance that the problem can be resolved.

What role does client feedback play in shaping NCODE Consultant’s services and offerings?

All of our services and solutions are based on client demand. We observe the market to follow the trends, and make sure that NCODE is not left behind. If a client approaches us with a problem that is not within our area of expertise, NCODE has an Ecosystem of partners that are always happy to help.

What excites you most about your job and working in such a dynamic sector?

My role is pretty much a people role, ensuring that the staff at NCODE are happy. If anyone has a concern or worry, I make it clear to them that they have my direct contact and can always reach out to me directly. I believe that if I can create the right conditions for NCODERS to flourish, then the company will do well. Removing any impediments that prevent the company from flourishing excites me the most.

What do you think the next few years hold for the technology sector?

We have to closely watch how AI develops, and be quick at leveraging AI. The companies that are able to leverage AI the most will be the ones that are the most productive, and can thereby produce more output for their clients. We currently encourage all our staff to make use of AI as much as possible to augment their capabilities. It is possible for a staff to increase output tremendously with AI, and increase their capabilities.

What are some emerging technologies or trends that NCODE Consultant is currently exploring?

NCODE’s overarching strategy has never been to focus on the latest trends. We do not fight to be at the forefront of latest technology that may be immature or die out. Instead, we observe these trends for decision making over time. It is clear that the latest trends can only be pursued by a minority of clients. Majority of clients are usually 5 – 10 years behind the technology trend, and these are the clients that we hope to serve with technology that are matured.

What kind of impact does NCODE Consultant aim to make within its industry?

We want to be known as a company that prioritises client satisfaction over everything else. It is common for us to turn down new projects or clients because we have to focus on serving our existing projects well. We have to be careful not to overreach and grow the company to a point where quality becomes compromised. We want the industry to know that NCODE is such a company, so that they can trust us with their digital transformation.

 

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In the rapidly evolving landscape of business and technology, organizations are continually reassessing their business models and operating models to stay ahead. The COVID-19 pandemic accelerated digital transformation efforts, propelling businesses to reshape their supply chains, business processes, and operating models. Data analytics and machine learning play pivotal roles in this journey, unlocking valuable insights and driving transformational change. Successful digital transformations are no longer just about adopting digital technology; they encompass holistic strategies that touch every aspect of how businesses operate. From improving customer experience to enabling remote work, businesses are leveraging digital transformation initiatives to align with evolving customer expectations.

We know what it takes helping 300+ clients navigate their digital transformation journeys enhancing products and services. Learn more about how NCODE Consultant can help craft your digital transformation strategy. Speak to a software development expert to see how your business can achieve higher ROI with NCODE Consultant. You can also call us at (+65) 6282 6578 to get in touch with our dedicated team.

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